You Are Not Alone | Message to B2B CEOs Pt. II

As a follow-up to the last episode, I want to share some marketing solutions for the following:

Desired Outcomes:
- Consistent, Warm, and Qualified Leads from Outbound
- More Inbound Leads & Referrals to consistently generate revenue
- "We want a brand that makes people come to us
- “Make people believe we are the best solution for them and can solve their problem”
- Connect with specific Decision-makers
- Community around our Brand

Problems in the way:
- Inconsistent Outbound Results in the past
- Decision-makers are hard to reach and connect with
- Takes time and effort to build brand
- Know what you’re “supposed to” do for marketing, but unsure of how to execute